TY CONF TI SUGGESTIONS FOR IMPROVEMENT OF THE MECHANISM OF INTERNAL MARKETING STAFF KW Key words: personnel KW internal marketing KW competitiveness KW mechanism of internal marketing KW organizational structure KW corporate culture KW personnel motivation KW personnel certification KW research and monitoring of personnel status. JO Modern problems of an economic safety, accounting and the right in the Russian Federation AU Mamulyan, K.A. AU Shatohina, Y.I. PY 2024 PB AUS PUBLISHERS