%0 Conference Article
%T CONCEPT OF INTERNAL MARKETING AND LOYALTY OF HUMAN RESOURCE MANAGEMENT
%A Mamulyan, K.A.
%A Shatohina, Y.I.
%K Keywords: internal marketing, loyalty of personnel, management, human resource management, competitiveness.
%J Topical issues of ensuring economic security in the Russian Federation in the digital economy
%D 2024
%P 5
%I AUS PUBLISHERS